fashionAppGet the app

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Your photos, and what happens to them.

Plain-language summary of how fashionApp handles the photos you add.

The short version

Last updated October 2026

  • We use the photos you add to make your previews.
  • Previews are generated by Gemini, running on Google Vertex AI.
  • When you remove a photo, we delete it from our servers within 30 days.
  • You can delete all your data from inside the app at any time.

What we handle

Photos of outfits, photos of you, and the preview images made from them. These are your photos, and they can show your body and your face.

Who processes them

To make a preview, we send your photo and the outfit photo to Gemini through Google Vertex AI. That processing is how the result is generated.

Authorised members of our team can access photos where needed to run the service, give support and keep it safe.

How long we keep them

Photos you remove in the app are deleted from our servers within 30 days. Photos you do not remove stay in your account until you do.

Deleting your data

Open the app and choose the option to delete all your data. See how to delete your data.

Using it safely

  • Only add photos of yourself, or of people who have said yes.
  • Results are AI-generated previews. They can be inaccurate, so do not treat them as a size or fit guide.
  • Do not add photos of children, or photos you do not have the right to use.

Questions

A support email address will be published here before launch. You can also read the FAQ.